Pronouns

1 min read

Use their when talking about a third-person singular.

Do ✅	Don't ❌
When you click a seller, you are redirected to their details page.	When you click a seller, you are redirected to his details page.

Always address the reader as you. Use the words user, merchant, or seller only to refer to the user of the feature that your reader is configuring.

Do ✅	Don't ❌
In this section, you can select the offers that will be included in the promotion. To include offers in the promotional campaign, follow the steps below: In the Candidates section, check the checkbox of the offers that you want to include in the promotional campaign.	In this section, the seller will select the offers that will be included in the promotion. To include offers in the promotional campaign, follow the steps below: In the Candidates section, check the checkbox of the offers that the seller wants to include in the promotional campaign.

Use first-person plural pronouns (we, our, us) to refer to VTEX as author of the document when necessary.

Do ✅	Don't ❌
We recommend adjusting this setting to avoid stockout.	VTEX recommends adjusting this setting to avoid stockout.
We recommend exporting 10,000 records at a time.	It's recommended to export 10,000 records at a time.